Every business has to answer the question, “Why?” Why this business? Why this approach? What motivates you to start the venture and what will help you power through the inevitable bumps along the way? For John’s Crazy Socks, the inspiration comes from our namesake, John Cronin. It is a story of love, an openness to adventure, a sense of self expressed through fashion and a desire to spread joy. Those are hallmarks of John’s life and they are what motivates and shapes John’s Crazy Socks.