John’s Crazy Socks Named Most Inspirational Enterprise by Luxury Fashion Magazine

 LUXlife Magazine has named John’s Crazy Socks as the world’s most inspirational social enterprise as part of their annual Style and Apparel Awards. LUXlife Magazine is a British premium lifestyle publication that covers fashion, beauty, fine dining, travel and luxury real estate.

John Cronin, co-founder of John’s Crazy Socks and the Chief Happiness Officer said, “We are grateful for this award. We are always excited when people see what we are doing to spread happiness.”

LuxLife Award as the Most Inspirational Social Enterprise

Stephanie Tooby, Awards Coordinator for LuxLife, said, “We are thrilled to present this award to John’s Crazy Socks. They represent the best of the best. Congratulations!”

“At John’s Crazy Socks, we spread happiness by showing what people with differing abilities can do – more than half our colleagues have a differing ability – by Giving Back – we have donated over $550,000 to our charity partners – and by taking care of our customers,” said Mark X. Cronin, co-founder and John’s father. “It is our customers who spread happiness by wearing our socks and giving them as gifts to others. The socks make you feel happy.”

Each of the Style & Apparel award winners went through an extensive investigation review by a panel of judges and researchers who conducted their own independent research. The award winners showed evidence of extensive expertise within a given field or discipline, dedication to customer service and client satisfaction with an ongoing commitment to excellence and innovation. John Cronin is the first person with Down syndrome to win this award.

Award from LuxLife for John's Crazy Socks

Mark X. Cronin explained, “At John’s Crazy Socks, we have a slightly different business model. We are a social enterprise so we have a social mission and a business purpose and they feed off each other. Yes, we have great products – we have over 30,000 five-star reviews – but our social mission makes the difference. It allows us to stand out in the marketplace.” 

John’s Crazy Socks is committed to hiring people with differing abilities, creating over 34 jobs, 22 of those positions are held by a person with a differing ability. This is all part of the ongoing effort to showcase the talent and skills of people with differing abilities.  

John’s Crazy Socks is now the world’s largest sock store with over 4,000 different sock styles. Their giving back program includes donating five percent of earnings to the Special Olympics, donating five percent from the sale of their Sock of the Month club to the Special Olympics and creating Awareness Socks that raise awareness for causes and money for charity partners like the National Down Syndrome Society and the Autism Society of America. To date the company has donated over $550,000 to their charity partners and has shipped over 400,000 orders to 88 different countries.

About LUXlife Magazine

LUXlife Magazine is a premium lifestyle publication which was founded in 2015 by the publishing company AI Global Media Ltd. Distributed to a circulation of 94,000 globally, LUXlife focuses on a range of topics within the luxury lifestyle industry, featuring articles on fashion, beauty, fine dining, travel, luxury real estate and much more. Within their pages, you’ll find everything from product news and reviews to in-depth pieces on trends, features and fashion events all designed to inform, entertain and inspire.

About John’s Crazy Socks

John’s Crazy Socks was inspired by John Lee Cronin, a young man with Down syndrome, and his love of colorful and fun socks—what he calls his “crazy socks.” He and his father, Mark X. Cronin, started the company as a social enterprise with a mission of Spreading Happiness™. With more than 4,000 socks, John’s Crazy Socks is now the world’s largest sock store. More than half their employees have a differing ability, and their Giving Back program has raised over $550,000 for charity partners like the Special Olympics, the National Down Syndrome Society, and the Autism Society of America. Most of all, they are Spreading Happiness™. 

For more information about John’s Crazy Socks, visit our webpage, Facebook page, Instagram account or YouTube channel. You can also contact us at 631-760-5625 or via email at