Earlier this week, John and I spent an evening with the Special Needs Parents group here on Long Island. We were invited to share our story, but what stayed with us most was the chance to listen.
After listening closely to our customers, looking hard at what we do best, and learning a lot over the past several years, we made a clear decision:
We’re focusing exclusively on the socks we design and make ourselves.
We hold John Day to thank our customers. We are building relationships. We are building a community.
What is done to the least of our brothers, is done to all of us. We can wait no longer. We cannot put this off or tell our brothers and sisters that their time will come. The time is now. Each of us has a responsibility to stand up. Our company is not an abstract entity. We are flesh and blood, started by a father and son, a business built on love. We cannot stand by as injustice persists, be it for people with differing abilities or people of color, we must help bring about the change we need to see.