Giving Back Report for September 2018

Giving Back Report for September 2018

In September, we raised $17,625 for our charity partners and have now raised more than $169,000 for our charity partners. Giving Back is an essential part of our mission and we are excited by our ability to support others. We continue to learn that the more we can give, the happier we are.

Our Giving Pack Program

A core aspect of our mission at John’s Crazy Socks is to demonstrate the capabilities and contributions of people with differing abilities. Our Giving Back Program helps us to achieve this mission. By donating to charities like the Special Olympics, the National Down Syndrome Society and the Autism Society of America, we enable them to do more work on behalf of people with intellectual disabilities.

John Cronin, the co-founder and inspiration behind John’s Crazy Socks, initiated the Giving Back Program by committing to donate five percent of our earnings to the Special Olympics even before we opened for business. John is a Special Olympics athlete and knows first-hand the difference the Special Olympics can make in the lives of all involved.

Since opening, we have added a growing list of Awareness Socks and Charity Socks that raise money for our charity partners. These include our Down Syndrome Awareness Socks, which John designed, and our Autism Awareness Socks. John loves to hand deliver the donations and our staff celebrates when we announce our Giving Back totals for the month.

Giving Back – September 2018

This report covers sales and activities from September 1 through September 30, 2018.

Giving Back to the Special Olympics

We pledge 5 percent of our monthly earnings to the Special Olympics. While we will not know our earnings until after the year ends and our accountants close the books, we make a monthly donation to estimate this total. This month, we donated $500 for this purpose. We also donate 5 percent of the sales from our Sock of the Month Club to the Special Olympics. In addition, each sale of Shark Socks and Polar Plunge Socks also results in a donation to the Special Olympics. This month, we raised $1,834 for the Special Olympics:

Initiative	Money this Month
Donation from 5% of Our Earnings	$500
$2 from Every pair of Shark Socks.	$90
$1 From every pair of Polar Plunge Socks	$128
5% from our Sock of the Month Subscription	$1,116
Total	$1,834

Our Dedicated Charity and Awareness Socks

Charity and Awareness Socks are a large part of our Giving Back Program. The sale of each Charity and Awareness sock results in a donation to a specific charity.

The following graphic tabulates our selection of Charity and Awareness Socks.

Sock	Charity Partner(s)	Amount Given Per Sock
Autism Awareness Socks	Autism Society of America (Nassau/Suffolk Chapter) and Autism Speaks	$2 from each pair of socks. The crew cost $12 and the knee-high cost $15.
Down Syndrome Awareness Socks	ACDS and National Down Syndrome Society (NDSS)	$2 from each pair of socks. The crew cost $12 and the knee-high cost $15.
Down Syndrome Super Hero Socks	ACDS and National Down Syndrome Society (NDSS)	$2 from each pair of these $9 socks.
Williams Syndrome Awareness Socks	Williams Syndrome Association	$2 from each pair of socks. The crew cost $12 and the knee-high cost $15.
Blue Whale Socks	Whaling Museum and Education Center of Cold Spring Harbor	$1 from an $8 pair of socks.
Breast Cancer Awareness Socks	Dr. Susan Love Research Foundation	10 percent from a $6 pair of socks ($0.60).
Shark Socks	Special Olympics	$2 from each pair of socks. The crew cost $12 and the knee-high cost $15.
ACLD Socks	ACLD (Adults and Children with Learning and Developmental Disabilities) is a Long Island-based not-for-profit agency dedicated to helping people with developmental disabilities and their families.	$2 from each pair of these $12 socks goes to ACLD.
Ability Revolution Socks	We created our Ability Revolution Socks to highlight the work and mission of Ability Revolution, a nonprofit that advances authentic inclusion for people of all abilities in workplaces, educational institutions, and communities.	$2 from each pair of these $12 socks goes to Ability Revolution.
Law Syndrome Socks	These socks were developed with the National Down Syndrome Society to support their fight against Law Syndrome. “Down syndrome does not hold me back, antiquated laws do.”	$2 from each pair of these $12 socks goes to the National Down Syndrome Society.
Polar Plunge Socks	The Special Olympics often sponsor Polar Plunge as fundraising events. We want these socks to add to the fun.	$1 from each pair of $9 socks goes to the Special Olympics
Library Books for Literacy Socks	These socks honor Barbara Bush and President Bush’s devotion to his wife and her support of literacy.	Profits for these socks go to the Barbara Bush Foundation for Family Literacy.
John’s Crazy Socks Sock	These socks support Gigi’s Playhouse in New York City.	$1 from each pair of these socks goes to Gigi’s Playhouse.
John’s Patriotic Firework Sock	The LuMind [Research Down Syndrome] Foundation’s four priorities are: preventing Alzheimer’s onset, improving cognition, developing gene therapies and advancing understanding	$2 from each pair of these socks go to the LuMind RDS Foundation
John’s Crazy Baseball Socks	The District 34 Little League program in western Suffolk County New York has a Challenger Division for players with developmental or physical challenges.	$1 from each pair of these socks go to the District 34 Challenger Program

This table shows how much money we generated for each of our charitable partners.

Socks	Charity	Socks Sold	Money Generated
Autism Awareness Socks	Autism Society of America - Nassau/Suffolk Chapter and Autism Speaks	249	$498
Down Syndrome Awareness Socks	ACDS and NDSS	454	$908
Down Syndrome Super Hero Socks	ACDS and NDSS	129	$258
Williams Syndrome Awareness Socks	Williams Syndrome Association	20	$40
Law Syndrome Socks	NDSS	3	$6
Blue Whale Socks	Whaling Museum	7	$7
Shark Socks	Special Olympics	45	$90
ACLD Socks	ACLD	7	$14
Polar Plunge	Special Olympics	128	$128
John's Crazy Socks Sock	Gigi's Playhouse - NYC	23	$23
Ability Revolution Socks	Ability Revolution	33	$66
Barbara Bush Literacy Socks	Barbara Bush Family Literacy Foundation	1,123	$3,369
Breast Cancer Socks	Dr. Susan Love Research Foundation	437	$262
John’s Patriotic Firework Socks	LuMind RDS Foundation	10	$20
John’s Crazy Baseball Socks	District 34 Challenger Program	7	$7
		Total	$5,696

Other Donations

In September, we also made donations to several local charities totaling $4,512.50, including $2,500 for ACDS, $1,300 for ACLD, and $400 for the Huntington Townwide Fund. In addition, we donated $100 for LuMind RDS Foundation and $212.50 in small donations for charitable events and causes.

In addition, we donated 58 boxes of socks to local and national groups that requested socks to use for their fundraising efforts. Each box had a value of $100; therefore, the value of those donated boxes was $5,800.

Nothing makes us happier than giving back to charity. We work together with our charity partners to help raise awareness for their causes. Then we report on this activity for our customers. Without you, none of this would be possible. Thank you.

If you have questions or would like to comment on this report, please contact Mark X. Cronin at mxcronin@JohnsCrazySocks.com.