Giving Back Report for January 2018
January, which we expected to be slow after the holidays, was a very busy month for John’s Crazy Socks. We’re proud to report that we raised $9,135 in January 2018 for our charitable partners—our second largest donation ever! As always, it is you, our customers and supporters, who make large donations like these possible. Thank you.
Our Giving Pack Program
Giving Back remains a central tenet of all that we do here at John’s Crazy Socks. Part of our mission is to raise awareness for, and to elevate people with, Down syndrome and other intellectual disabilities. By donating to charities like Special Olympics, the Autism Society of America, and the National Down Syndrome Society (NDSS), therefore, we make good on this mission every single month.
John Cronin, the co-founder and inspiration behind John’s Crazy Socks, helped design the Giving Back Program when we opened in December 2016. He decided that 5 percent of our earnings should be given as a monthly donation to Special Olympics. John also helped to create a series of Charity and Awareness Socks. Each sale of our Charity and Awareness socks results in a per-unit donation to a specified charity. Little makes John happier than personally delivering these donations to the charitable organizations.
Giving Back – January 2018
This report covers sales and activities from January 1 through Jan 31, 2018.
Giving Back to the Special Olympics
We pledge 5 percent of our earnings to the Special Olympics and while we have closed the books on Fiscal Year 2017 (our accountants are busy), we donate money each money to the Special Olympics. In May of 2017, we also introduced a Sock of the Month Club and pledged 5% from all Sock of the Month Club sales to the Special Olympics. In addition, each sale of Shark Socks and Polar Plunge Socks also results in a donation to the Special Olympics.
We were delighted and shocked by January’s high level of commerce. Subscriptions to our Sock of the Month Club continued to grow. We donated $3,263 from our Sock of the Month Club subscriptions alone. Altogether we raised $4,011 for Special Olympics in January:
|
Initiative |
Money this Month |
|
Donation from of Our Projected Earnings |
$500 |
|
$1 From every pair of Polar Plunge Socks |
$248 |
|
5% from our Sock of the Month Subscription |
$3,263 |
|
Total |
$4,011 |
Our Dedicated Charity and Awareness Socks
Charity and Awareness Socks are an integral part of our Giving Back Program. They allow us to make monthly donations! The following chart tabulates our selection of Charity and Awareness Socks plus the charity each sock is allied with and the amount of money donated from each sale.
|
Sock |
Charity Partner(s) |
Amount Given Per Sock |
|
Autism Society of America (Nassau/Suffolk Chapter) and Autism Speaks |
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
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|
and |
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
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$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
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$1 from an $8 pair of socks. |
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10 percent from a $6 pair of socks ($0.60). |
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$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
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ACLD (Adults and Children with Learning and Developmental Disabilities) is a Long Island-based not-for-profit agency dedicated to helping people with developmental disabilities and their families. |
$2 from each pair of these $12 socks goes to ACLD. |
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We created our Ability Revolution Socks to highlight the work and mission of Ability Revolution, a nonprofit that advances authentic inclusion for people of all abilities in workplaces, educational institutions, and communities. |
$2 from each pair of these $12 socks goes to Ability Revolution. |
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These socks were developed with the National Down Syndrome Society to support their fight against Law Syndrome. “Down syndrome does not hold me back, antiquated laws do.” |
$2 from each pair of these $12 socks goes to the National Down Syndrome Society. |
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The Special Olympics often sponsor Polar Plunge as fundraising events. We want these socks to add to the fun. |
$1 from each pair of $9 socks goes to the Special Olympics |
So how much did we donate to our partners in January?
|
Socks |
Charity |
Socks Sold |
Money Generated |
|
Autism Awareness Socks |
Autism Society of America - Nassau/Suffolk Chapter and Autism Speaks |
826 |
$1,652 |
|
Down Syndrome Awareness Socks |
ACDS and NDSS |
1,137 |
$2,274 |
|
Williams Syndrome Awareness Socks |
Williams Syndrome Association |
54 |
$108 |
|
Law Syndrome Socks |
NDSS |
22 |
$44 |
|
Blue Whale Socks |
Whaling Museum |
97 |
$97 |
|
Shark Socks |
Special Olympics |
0 |
$0 |
|
ACLD Socks |
ACLD |
43 |
$86 |
|
Polar Plunge |
Special Olympics |
248 |
$248 |
|
Breast Cancer Socks |
Dr. Susan Love Research Foundation |
967 |
$510 |
|
Ability Revolution Socks |
Ability Revolution |
177 |
$354 |
|
Total |
$5,373 |
Nothing makes us happier than giving back to charity. We work hand-in-hand with our charity partners to help raise awareness for their causes. Then we report on this activity for our customers. Without you, none of this would be possible. Thank you.
If you have questions or would like to comment on this report, please contact Mark X. Cronin at mxcronin@JohnsCrazySocks.com.
