Big News from John & Mark X. Cronin at John’s Crazy Socks
For nine years, we’ve had the joy of building something special with you. What started as a dream between a father and son became a business that reached millions, created dozens of jobs, and showed what people with differing abilities can do when given a chance.
Together, we shipped more than 2 million pairs of socks, earned 33,000+ five-star reviews, donated over $800,000 to our charity partners, and built a workplace where joy and purpose came first every single day.
None of this happens without you.
You made John’s Crazy Socks possible. You helped us grow. You helped us change lives. And we are forever grateful.
Today, as we look ahead, we’re excited to share the next chapter. We are committed to creating a John’s Crazy Socks that reaches more people, creates more jobs, and spreads more happiness.
Before we move into the future, let’s pause to celebrate what we have accomplished.
A Warehouse Celebration Sale — December 9–19
As a thank you for nine unforgettable years, we’re hosting a Warehouse Celebration Sale with big discounts online and even bigger savings in our warehouse store. We want to clean out our warehouse, so we’re offering the biggest discounts we’ve ever offered. And we are holding an in-person sale at our Warehouse Store on Long Island with even bigger discounts and more fun.
This is our way of celebrating everything we’ve built together and making room for what’s coming next.
A Short Pause to Refocus on What Works Best
We’ve learned so much over the years: what our customers love most, what our mission requires, and how we can have the most significant impact going forward.
To take stock and prepare for the future, we’ll pause our online store after December 19 and reopen on January 2.
This isn’t a goodbye. This is a reset, a moment to catch our breath, strengthen our foundation, and return to the heart of who we are.
Everything Reopens on January 2
On January 2, we take our first step into a renewed John’s Crazy Socks.
Here’s what you’ll see when we reopen:
✔ Custom Socks & Business Services
Our custom sock program continues uninterrupted, helping companies, nonprofits, teams, and events spread joy through socks with purpose.
✔ The Return of Sock of the Month
It’s back! Our beloved subscription reopens January 2. Fun, surprise, and joy delivered to your doorstep each month.
✔ Direct-to-Consumer Shopping Returns With a Mission-Focused Collection
To ensure continuity and keep the joy flowing, our online shop will reopen on January 2 with a small, curated collection:
- Our signature Awareness Socks
- John’s growing collection of books and puzzle books
This limited assortment reflects the heart of our mission while we rebuild for the future.
We’ll add more styles throughout the year as we create something even better.
A Glimpse of What’s Growing: Abilities Rising
As our work expands beyond socks into publishing, coaching, consulting, and other mission-driven ventures, we’re building something larger calledAbilities Rising. It’s the platform that will support all our mission-driven ventures as we grow.
Abilities Rising will be the new home for everything we do, all connected by the same purpose that started with John’s Crazy Socks: to show what people with differing abilities can achieve and to spread joy wherever we go.
It brings together:
- Inclusive e-commerce (including John’s Crazy Socks)
- Custom socks & business services
- Publishing focused on voices with differing abilities
- Coaching for families
- Consulting for inclusive workplaces
- Speaking engagements that inspire audiences across North America and beyond
Each venture stands on its own. Together, they create a joyful ecosystem with the power to open new doors for people with differing abilities.
With John’s Crazy Socks, we showed what’s possible. WithAbilities Rising, going even further, we’re creating a movement rooted in joy and showing what people with differing abilities can do.
John’s Crazy Socks isn’t going anywhere; it’s growing into something even more joyful and mission-driven.
You’ll hear much more in the new year.
From Both of Us
John: “I love you. Thank you for supporting me and believing in me.”
Mark: “Building this company with my son has been the joy of my life. And the best is yet to come.”
Thank you for helping us build something remarkable.
Thank you for believing in our mission.
And thank you for being part of our family.
Let’s celebrate these nine years and step boldly into the next chapter.
Joy is coming. Possibility is rising. And we can’t wait to share it with you.
— John & Mark X. Cronin
