At John’s Crazy Socks, we’re more focused and more committed than ever.

After listening closely to our customers, looking hard at what we do best, and learning a lot over the past several years, we made a clear decision:

We’re focusing exclusively on the socks we design and make ourselves.

This isn’t about doing less.
It’s about doing what matters and doing it better than ever.

Our Customers Made This Decision Easy

If you look at our business closely, the answer has been right in front of us.

The socks our customers love the most are the socks we design and produce.

Those socks earn the highest ratings in our store and drive the strongest repeat purchases. In fact, our customers have left more than 33,000 five-star reviews, and many of them say the same things again and again.

“These are the best socks I’ve ever owned. Comfortable, well-made, and they actually last.”

“I reordered because I didn’t want to wear anything else.”

That kind of feedback isn’t subtle. It’s a signal.

So, we listened.

Focus Makes Better Socks

When you try to be everything to everyone, quality suffers. Focus fixes that.

By committing fully to our own designs, we can pour everything we’ve learned into making our socks better:

• Better materials
• More consistent fit and sizing
• Stronger durability
• Greater comfort, wash after wash

We now have complete control—from design to production to what ends up on your feet. That control matters because trust matters.

As one customer told us:

“I love knowing exactly what I’m getting every time. Same great fit, same great feel.”

When you find a pair of socks you love, you want to know the next pair will feel just as good.

Fewer Distractions. Higher Standards.

This decision simplifies our work in all the right ways:

• Clearer sizing
• Consistent quality
• Faster improvements
• No compromises

Every sock we sell now has to earn its place. If it doesn’t meet our standards—or yours—it doesn’t belong.

And our customers notice that discipline:

“You can tell these socks are made with care. They feel different.”

John Knows These Socks

John started this business because he loves socks. Not just wearing them, choosing socks you will love.

He knows what feels good. He knows what lasts. And he knows what makes people smile.

As our co-founder and Chief Happiness Officer, John is still the best judge we have of what belongs at John’s Crazy Socks. These are the socks he loves. These are the socks he’s proud of.

John puts it simply:

“I know the socks I love. I want everyone to have socks that make them feel good and happy.”

And John knows something else, too:

“The keys to happiness are gratitude and doing for others.”

That belief still guides everything we do.

What This Means for You

It means when you shop with us, you’ll find:

• Socks designed with care
• Socks made to last
• Socks that feel great
• Socks you’ll want to wear again and again

And when you buy them, you’re still supporting what’s always mattered here: meaningful jobs for people with differing abilities, giving back to our charity partners, and spreading happiness one package at a time.

As one customer summed it up:

“Great socks, great mission. I’m proud to wear them.”

We’re Just Getting Started

This focus gives us clarity.
Clarity gives us momentum.

We’re excited about what comes next: new designs, better socks, and an even stronger connection with the customers who have supported us from the beginning.

Thank you for being part of this journey.
We can’t wait for you to see and feel what we’re building.

Socks you’ll love. Made with purpose. Spreading happiness.

John and Mark X. Cronin
Co-founders, John’s Crazy Socks