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During their recent trip to Boise, John and Mark X. Cronin of John’s Crazy Socksvisited Sweet Zola’s Candy Shop—a colorful, inclusive space that employs individuals with differing abilities. Founded by Cyndy Radovich, the shop is more than a candy store; it’s a place of purpose, community, and joy. Their visit was filled with inspiration, shared stories, and a mutual mission to spread happiness through meaningful work.

At John’s Crazy Socks, representation isn’t just important—it’s transformative. When people with differing abilities see others like themselves thriving at work, it opens up new possibilities. From warehouse tours to keynote talks, John and his team show what true inclusion looks like. More than half of their employees have differing abilities, proving every day that talent knows no limits. This post highlights why visibility matters, how it inspires confidence, and how John’s Crazy Socks is helping people say, “You see, I can do anything.”

This Prime Day, Make a Better Choice
Instead of shopping with a trillion-dollar giant, support John’s Crazy Socks—a small business founded by a young man with Down syndrome on a mission to spread happiness. Every purchase creates jobs for people with differing abilities, supports the Special Olympics, and brings a personal touch Amazon can’t match. Skip the hype. Shop with heart. Choose Team John.