Giving Back Report for March 2018
March 21 is World Down Syndrome Day which makes March a great month for our Giving Back Program. Giving back is an essential part of our mission. It is not enough for us to sell socks, we need to give back. The more we can give, the more we can do for others, the better off we are.
We introduced a new charity sock in March, our Down Syndrome Super Hero Sock, which John designed. We donate $2 from the sale of each pair of these socks with $1 each going to the National Down Syndrome Society and ACDS.
Because our Giving Back Program depends on our customers and supports, we share our Giving Back Report each month. We are excited to share that in March 2018, we raised $27,151 for our charity partners.
Our Giving Pack Program
A large part of John’s Crazy Socks’ mission is to elevate people with intellectual disabilities. Our Giving Back Program helps us to achieve this mission. By donating to charities like Special Olympics, the National Down Syndrome Society and the Autism Society of America, we enable them to do more work on behalf of people with intellectual disabilities.
John Cronin, the co-founder and inspiration behind John’s Crazy Socks, initiated the Giving Back Program by committing to donate 5 percent of our earnings to the Special Olympics even before we opened for business. John is a Special Olympics athlete and knows first-hand the difference the Special Olympics can make in the lives of all involved.
In February 2017, we introduced our Down Syndrome Awareness Socks, which John designed, and our Autism Awareness Socks. We donate money form the sale of our Awareness Socks to our charity partners. Since that time, we have added more Charity and Awareness Socks and will continue to do so. John loves to hand deliver the donations and our staff celebrates when we announce our Giving Back totals for the month.
Giving Back – March 2018
This report covers sales and activities from March 1 through March 31, 2018.
Giving Back to the Special Olympics
We pledge 5% of our monthly earnings to the Special Olympics. 5% of sales from our Sock of the Month Club are donated to the Special Olympics, also. In addition, each sale of Shark Socks and Polar Plunge Socks also results in a donation to the Special Olympics.
Initiative |
Money this Month |
Donation from 5% of Our Earnings |
$1500 |
$2 from Every pair of Shark Socks. |
$110 |
$1 From every pair of Polar Plunge Socks |
$90 |
5% from our Sock of the Month Subscription |
$1,771 |
Total |
$3,471 |
Our Dedicated Charity and Awareness Socks
Charity and Awareness Socks are a large part of our Giving Back Program. The sale of each Charity and Awareness sock results in a donation to a specific charity.
The following graphic tabulates our selection of Charity and Awareness Socks.
Sock |
Charity Partner(s) |
Amount Given Per Sock |
Autism Society of America (Nassau/Suffolk Chapter) and Autism Speaks |
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
|
and |
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
|
Down Syndrome Super Hero Socks |
and |
$2 from each pair of these $9 socks. |
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
||
$1 from an $8 pair of socks. |
||
10 percent from a $6 pair of socks ($0.60). |
||
$2 from each pair of socks. The crew cost $12 and the knee-high cost $15. |
||
ACLD (Adults and Children with Learning and Developmental Disabilities) is a Long Island-based not-for-profit agency dedicated to helping people with developmental disabilities and their families. |
$2 from each pair of these $12 socks goes to ACLD. |
|
We created our Ability Revolution Socks to highlight the work and mission of Ability Revolution, a nonprofit that advances authentic inclusion for people of all abilities in workplaces, educational institutions, and communities. |
$2 from each pair of these $12 socks goes to Ability Revolution. |
|
These socks were developed with the National Down Syndrome Society to support their fight against Law Syndrome. “Down syndrome does not hold me back, antiquated laws do.” |
$2 from each pair of these $12 socks goes to the National Down Syndrome Society. |
|
The Special Olympics often sponsor Polar Plunge as fundraising events. We want these socks to add to the fun. |
$1 from each pair of $9 socks goes to the Special Olympics |
This table shows how much money we generated for each of our charitable partners.
Socks |
Charity |
Socks Sold |
Money Generated |
Autism Awareness Socks |
Autism Society of America - Nassau/Suffolk Chapter and Autism Speaks |
1,115 |
$2,230 |
Down Syndrome Awareness Socks |
ACDS and NDSS |
3,795 |
$7,590 |
Down Syndrome Super Hero Socks |
ACDS and NDSS |
471 |
$942 |
Williams Syndrome Awareness Socks |
Williams Syndrome Association |
115 |
$230 |
Law Syndrome Socks |
NDSS |
9 |
$18 |
Blue Whale Socks |
Whaling Museum |
102 |
$102 |
Shark Socks |
Special Olympics |
55 |
$110 |
ACLD Socks |
ACLD |
14 |
$28 |
Polar Plunge |
Special Olympics |
90 |
$90 |
Ability Revolution Socks |
Ability Revolution |
147 |
$294 |
Breast Cancer Socks |
Dr. Susan Love Research Foundation |
359 |
$1,706 |
Total |
$13,340 |
Other Donations
In March, we made donations to some local charity efforts including the Joey Manaker Memorial Bocce Tournament and Leadership Huntington. We also auctioned off the right to design two of our socks which raised $10,000 at the annual National Down Syndrome Society Gala.
Nothing makes us happier than giving back to charity. We work hand-in-hand with our charity partners to help raise awareness for their causes. Then we report on this activity for our customers. Without you, none of this would be possible. Thank you.
If you have questions or would like to comment on this report, please contact Mark X. Cronin at mxcronin@JohnsCrazySocks.com.