Giving Back Report for December 2018
In December, we raised $41,721 for our charity partners. Through December 2018, we have now raised more than $239,146.49 for our charity partners. Giving Back is an essential part of our mission and we are excited by our ability to support others. We continue to learn that the more we can give, the happier we are.
Our Giving Pack Program
A core aspect of our mission at John’s Crazy Socks is to demonstrate the capabilities and contributions of people with differing abilities. Our Giving Back Program helps us to achieve this mission. By donating to charities like the Special Olympics, the National Down Syndrome Society and the Autism Society of America, we enable them to do more work on behalf of people with intellectual disabilities.
John Cronin, the co-founder and inspiration behind John’s Crazy Socks, initiated the Giving Back Program by committing to donate five percent of our earnings to the Special Olympics even before we opened for business. John is a Special Olympics athlete and knows first-hand the difference the Special Olympics can make in the lives of all involved.
Since opening, we have added a growing list of Awareness Socks and Charity Socks that raise money for our charity partners. These include our Down Syndrome Awareness Socks, which John designed, and our Autism Awareness Socks. John loves to hand deliver the donations and our staff celebrates when we announce our Giving Back totals for the month.
New Charity and Awareness Socks: George Bush Tribute Socks
In December, President George H. W. Bush passed away. John had developed a connection with President Bush over socks, they were “sock buddies.” John sent the former President socks and President Bush took pictures wearing John’s socks and he sent John socks.
To honor John’s friend, we introduced the President George H. W. Bush Tribute Socks in December. The proceeds from these socks, ($2 per pair), will go to the Barbara Bush Family Literary Foundation. We also donate proceeds from our Library for Literacy Socks, (the “Book Socks”), to the Foundation. These are the socks the former President wore at his wife’s funeral.
New Charity and Awareness Socks: P.S. I Love You
We are pleased to introduce our P.S. I Love You Suicide Awareness Socks - Unisex Crew Socks. Made in collaboration with the P.S. I Love You Day Organization [http://psiloveyouday.net/], these socks were designed to help raise awareness for the problems associated with bullying and mental health. The socks are purple because the organization wants everyone to wear purple on the second Friday of every February to encourage everyone to foster kindness and a welcoming environment for all.
We made the P.S. I Love You Suicide Awareness Socks - Unisex Crew Socks available in December, though we will formally introduce them in February 2019.
The P.S. I Love You - Unisex Crew Socks are part of our awareness line of socks and $1 from the sale of each pair of socks is donated to the P.S. I Love You Day Organization to assist them in their efforts to make everyone feel special, loved, and remind you, that you are never alone.
Giving Back – December 2018
This report covers sales and activities from December 1 through December 30, 2018.
Giving Back to the Special Olympics
We pledge 5 percent of our monthly earnings to the Special Olympics. In 2018, that five percent pledge equaled $20,250. Throughout the year, we made payments towards that total and those payments equaled $8,500. Therefore, this month we are making an additional payment of $11,750 to fulfill our promise to donate 5 percent of our profits to the Special Olympics.
We also held a special event on in December to raise money for the Special Olympics. We reached our two-year anniversary on December 9 and pledged $1 from every order on our anniversary weekend (December 8 and 9) to the Special Olympics. We also held our annual pop up shop celebration that weekend. All told, we raised $2,735 for the Special Olympics through our anniversary sales.
We also donate 5 percent of the sales from our Sock of the Month Club to the Special Olympics. In addition, each sale of Shark Socks and Polar Plunge Socks also results in a donation to the Special Olympics.
In total, we raised $20,300 for the Special Olympics in December 2018: