At John’s Crazy Socks, more than half our colleagues have a differing ability. That often surprises people. They assume we’re running a charity.
We’re not.
We’re running a business, a growing ecommerce store that ships thousands of orders a week. And we hire people with differing abilities because it works. In fact, it’s one of the smartest business decisions we’ve ever made.
Watch this video where Mark explains our hiring experience:
Finding Talent Where Others Don’t Look
We operate our own pick and pack warehouse. That means every order is picked, packed, and shipped by our team in Farmingdale, New York. Most companies in this space struggle to find good people. We don’t.
Why? Because we’ve tapped into a labor pool that many businesses overlook.
We’ve built our team from three groups:
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Parents seeking flexible shifts
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Entry-level workers looking to grow
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And people with differing abilities, especially those on the autism spectrum
Of the three, our most dependable, high-performing employees come from the third group. They arrive early. They focus. They take pride in their work. And they consistently deliver results.
Our order accuracy rate is 99.8%, better than Amazon. Plus, Jeff Bezos doesn’t put candy and a thank-you note in every order. Our Net Promoter Score is 94. And we ship orders the same day.
High Standards, Real Opportunity
At John’s Crazy Socks, no one gets a job just because of a label. Every team member earns their spot. Every new warehouse employee must pass our “Sock Wrangler” performance test. That’s part of the dignity: knowing you’ve earned your place.
People don’t want handouts. They want a chance to contribute. And when given that chance, our colleagues with differing abilities show exactly what they can do.
Inclusion Isn't Altruism, It’s Smart Business
Too many companies think hiring people with differing abilities is about charity. It’s not. It’s a missed opportunity not to. Businesses that ignore this workforce are overlooking one of the most dedicated, reliable, and underutilized talent pools in America.
We’ve seen it firsthand. Inclusive hiring hasn’t lowered our standards —it’s raised them. It’s made us stronger. It’s made us better. And it’s made us happier.
So, if you’re running a business, especially in retail, warehousing, or customer service, and you’re struggling to find great people, maybe it’s time to widen your lens.
Hiring people with differing abilities isn’t about pity. It’s just good business.
And yes, it also spreads a little happiness.